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Kokanee Beer Label: Design the real way

February 25, 2010
by John McLachlan

Design Thursday

Back in the “old days” long before computer graphics and digital type, real artists had to draw illustrations by hand and even create special type by hand.

This is the first Kokanee beer bottle label which was designed by my dad, George McLachlan in 1960.

Kokanee Beer Bottle Label - 1960

Kokanee Beer Bottle Label designed in 1960 by George McLachlan

He painted the glacier and he hand-lettered the Kokanee Pilsen Beer text.

Now that’s talent!

P.S. I posted this blog post from the BUZZ cafe which is located at Homer and Smithe Streets in Vancouver, BC. It’s the same building my dad created the artwork in 50 years ago when the building was an ad agency.

2 Comments leave one →
  1. Michael Cade permalink
    February 25, 2010 5:29 pm

    very cool – in all kinds of ways!

  2. February 25, 2010 9:20 pm

    Yes, indeed.

    The label has changed over the years but it’s cool to see the original being an actual painting.

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