In New York for inspiration
I am in New York City to attend a one-day seminar/workshop by author Seth Godin. He’s written books on marketing and networking such as The Purple Cow, Permission Marketing and more recently, Tribes.
Tribes is a short book, but packed with his take on leading networks of people and movements. I think he explains the need for and role of social media in leading groups very clearly and in a more poetic way than many do.
Reading Tribes, coupled with my recent “conversion” to using social media tools with my own business (see previous post), has really reignited my interest in the way networks actually work. Kevin Kelly writing about 1,000 true fans and Seth’s take on tribes are all really great places to learn and think about how social media can be implemented in an arts business/organization, large or small.
Coming to an event like this is a rare thing for me to “splurge” on but I’m quite excited about what I’ll learn and pick up from the day. Check back in a few days for my review and thoughts on what was learned.
But, before that, I have today to check out the Guggenheim. Yay.
